See how your contractor business scores across the four pillars of local SEO. Find out exactly where you're losing ground to competitors in local search.
A local SEO score is an estimate of how well your business is positioned to rank in local Google searches. It reflects four key pillars: your Google Business Profile completeness, directory citations, review quantity and quality, and local content signals like geotagged posts and geographic activity.
We evaluate four pillars: Google Business Profile completeness (25%), directory citations (25%), reviews (25%), and local content signals like geotagged posts (25%). Each pillar is scored independently so you can see exactly where you're losing ground.
Google Business Profile activity and local content signals are consistently among the highest-impact factors for local ranking. Businesses that post regularly and demonstrate active presence across their service area tend to outrank competitors with similar review counts and citations.
FieldRank specifically targets the Local Content & Activity pillar — the hardest one to improve manually. By automating GPS-verified check-ins and Google Business Profile posts, FieldRank builds the geographic signal footprint that Google needs to rank you higher in local searches.